We help technology solution providers raise visibility, build authority, reach the right buyers and win new customers.
At warp speed.
ACCELERATE YOUR GROWTH
Research, industry reach and qualified leads
Build your 2027 growth program.
Put independent research and specialized audience reach to work for your growth. Explore industry-specific Smart Decision Guides, commissioned co-branded eBooks and Benchmark Reports on enterprise-wide technology initiatives.
Hotel Technology
Programs
Build visibility and generate qualified leads among hotel owners, operators and technology decision-makers. Explore the research topics, content options and campaign programs for your market.
Explore Hotel ProgramsRestaurant Technology
Programs
Build visibility and generate qualified leads among restaurant owners, operators and technology decision-makers. Explore the research topics, content options and campaign programs for your market.
Explore Restaurant ProgramsEnterprise Technology
Programs
Build authority around enterprise-wide technology and business initiatives across industries. Explore exclusive or shared Benchmark Report licensing, with optional managed lead generation.
Explore Benchmark ReportsSponsorship availability, campaign scope and qualified lead commitments are confirmed in your proposal. Ask about your program.
Quality Content
Put Starfleet Research’s thought leadership to work for your brand. Our Smart Decision Guides™, Benchmark Reports and co-branded eBooks combine independent market intelligence with practical guidance on the technologies your buyers are evaluating. Use this content to build authority, strengthen your market position and engage prospective customers.
Explore Our Content ProgramsQualified Leads
Reach the right decision-makers for your business. Starfleet Velocity combines proprietary audience data, authoritative research content, AI-powered targeting and personalized outreach to deliver qualified leads matched to your criteria. Every lead is reviewed and validated before delivery, giving your sales team relevant contacts and a stronger starting point for meaningful conversations.
Explore Starfleet Velocity
Benchmarking how organizations use technology to improve business performance.
Starfleet Research examines technology alongside people, processes, data and performance measures. Its studies help decision-makers across hotels, restaurants, retail and healthcare evaluate options, learn from stronger performers and drive continuous improvement.
Visit Starfleet Research- 160+ Research assets produced Guides, eBooks, Benchmark Reports and custom reports
- 45,000+ Qualified survey responses Across studies involving executives and industry practitioners
- 100,000+ Research downloads Across our research publications
- 100+ Research supporters Technology solution providers that have supported our published research
Cumulative totals across our research programs. Assets include Smart Decision Guides™, eBooks, Benchmark Reports and confidential custom research reports. Survey responses and downloads reflect activity across studies and publications; they should not be read as counts of unique individuals.
Hitch Your Wagon To Our Star
Hundreds of technology solution providers, from global category leaders to ambitious challengers, partner with us to build authority, reach hard-to-find buyers and generate qualified pipeline, with stellar results.
Since 2013, we have combined Starfleet Research’s globally recognized IT market intelligence with high-value content, industry-leading proprietary contact databases and our trusted media brands and publication partner network. Starfleet Velocity adds AI-driven targeting, personalization and campaign orchestration to turn buyer engagement into stronger conversions and new customers.
1
CREATE THE RIGHT CONTENT
Co-branded research assets aligned with your go-to-market messaging, platform capabilities and competitive strengths
2
IDENTIFY THE RIGHT PROSPECTS
Proprietary contact data and AI-powered intelligence target the businesses and technology decision-makers that matter
3
ACTIVATE THE CAMPAIGN
Personalized outreach and multichannel promotion drive target prospects to gated landing pages
4
DELIVER QUALIFIED PIPELINE
Leads are enriched, validated and matched to your target prospect criteria before being delivered to your sales team
AI-powered lead generation matched to your target prospect criteria.
Our team oversees prospect research, targeting, campaign execution and lead validation, with AI supporting personalization and campaign coordination.
See campaign results- 30+ Technology solution providers supported
- 7,500+ Qualified leads delivered
- 225 Average qualified leads delivered per client partner
- 7 Industry sectors served
Results cover the 18-month period following the launch of Starfleet Velocity’s AI-powered pilot platform in 2025. Lead qualification criteria and delivery commitments are agreed with each client partner.
Smart Decision Guides
Original research and practical buying guidance from Starfleet Research for the people evaluating their next technology investment.
- Research buyers can use
Survey findings, evaluation criteria and questions to ask before choosing a solution.
- Qualified leads for your team
A managed campaign with an agreed minimum number of leads matched to your target prospect criteria.
- An asset you keep using
Your own branded edition with perpetual licensing rights for ongoing marketing and sales outreach.
Trusted by 8 of the 10 largest hospitality technology providers and 3 of the 5 largest healthcare IT providers.
Leading publications for hospitality technology decision-makers, with extended reach through our industry publication partner network.
Explore our publications and media programs- 800+ Advertisers and paid publishing partners Past and present across HTN and RTN
- 100,000+ Subscriber reach Available through article distribution across our partner publication network
- 95,000+ Average monthly pageviews Combined across HTN and RTN
- 2 Industry-leading hospitality technology publications + Extended partner publication network
Subscriber reach includes partner publication audiences; partner-network article distribution is optional. Pageviews combine publisher-reported monthly averages for HTN and RTN and include repeat visits.
Co-branded eBooks
Commission a research-based eBook focused on the business challenges your buyers need to solve. Starfleet Research develops the content and co-brands the finished asset with your company.
- Focus on the right business issue
Shape the topic, industry focus and target audience around your market priorities.
- Give buyers useful evidence
Bring together research findings, industry expertise and practical guidance on technology-enabled business improvement.
- Use it across your marketing
Support website conversion, sales outreach, nurture programs, social promotion and events with one research asset.
We manage research, writing, design and production. Your team contributes expertise and reviews drafts; Starfleet Research retains editorial control.
Contact data and sales intelligence for reaching the right buyers across industries.
Our proprietary databases, first-party audience data and strategic partnerships support precise targeting. AI-assisted research helps identify relevant businesses, contacts and emerging opportunities.
Explore contact data and sales intelligence
Early restaurant opportunity intelligenceRestaurant openings, expansions and ownership changes, plus broader restaurant prospecting.
Explore PRR
- 430,000+ Restaurant industry contacts Owners, operators and other decision-makers
- 180,000+ Hotel industry contacts Executives, operators and technology decision-makers
- 130,000+ Retail, healthcare and other industry contacts Combined across these additional markets
- 450+ Preopening restaurants identified each month Through Preopening Restaurants Resource
Contact reach draws on our combined resources and extended partner network. The 130,000+ figure combines retail, healthcare and other industries. The monthly preopening figure applies to PRR.
Benchmark Reports
Help buyers understand what top-performing organizations do differently. License a Benchmark Report from Starfleet Research to bring evidence and practical guidance into your marketing and sales conversations.
- Connect with a business priority
Explore the practices and technologies that help organizations improve performance across industries and business functions.
- Choose exclusive or shared licensing
Receive your own branded edition. Shared licensing is limited to three technology solution providers per report.
- Put the findings to work
Use research insights across campaigns, sales outreach, events and ongoing buyer education.
Starfleet Research benchmarks best practices in technology-enabled business improvement and retains editorial control of the research and conclusions.
Stardate Blog
Case studies, research insights and ideas to help technology solution providers raise brand visibility, reach the right buyers and generate qualified leads.
Sample Client Partners
